Redefining Boyhood. For Good.
It all started with a question from my son on International Women's Day: "Is being a boy bad?". My heart broke right there. I'm the lucky mother of both a daughter and a son, and I care about their emotional well-being in equal measure. But I realized that day that in a world in which many things are wrong with our society, what we say (and don't say) may be leading our boys to believe there is something wrong with them.
And though I celebrate the brands directed to our girls and other minorities, no one seems very concerned about our little boys. To them, it's all the typical dinosaurs, cars, and the cartoon or video game of the moment—traditional boys' apparel: an afterthought.
So I created House Panther to build a brand that celebrates boys for being boys—with their energy, their curiosity, and their intensity. To encourage both their strength and their compassion.
We design expressive clothes, durable for rough play and movement. So they can voice all parts of themselves. The leader and the teammate. The hero and the healer. The rebel and the builder. The Joker and the scientist. The athlete and the artist. But mostly, we want to be more than just a clothing brand but a community built on a foundation of values that empower the next generation of great humans.
Our Core Values

Freedom
I believe every boy should be free to move and to explore his passions without restrictions of any kind